Planning

Planning is setting your priorities and focusing your energy and resources to ensure that you achieve your goals and desired outcomes/results. It is your reference to assess and adjust the organization’s direction in response to changing circumstances. It is a systematic process that forms and governs what a company is, your target audience, and why you established your business. It helps business owners keep an eye on the future. Effective planning helps decide whether the company is successful and going in the right direction or not.

Finance for Small and Entrepreneurial Business

By: Justin G. Longenecker, ‎J. William Petty, ‎Leslie E. Palich. 2016

Publisher ‏ : ‎ Cengage Learning; 18th edition (January 8, 2016)

Summary: This popular text continues to lead with its comprehensive approach, precedent-setting coverage, innovative tools, engaging examples, and integrated resource package. SMALL BUSINESS MANAGEMENT delves into the fundamentals of business management, with an emphasis on how to start a business as well as how to manage, grow, and harvest one – the full business cycle. 

The Young Entrepreneur’s Guide to Starting and Running a Business: Turn Your Ideas into Money!

By: Steve Mariotti  

Publisher ‏ : ‎ Currency; Revised, Updated ed. edition (April 29, 2014)

Summary: It doesn’t matter how old you are or where you’re from; you can start a profitable business. The Young Entrepreneur’s Guide to Starting and Running a Business will show you how.

Goal Setting for Entrepreneurship: The Beginners Guide for Setting Up a Business Plan

By: Timothy Presley. 2021

Publication date ‏ : ‎ March 8, 2021

Summary: Studies show that almost 50% of Start-ups fail within the first 5 years. There may be many reasons behind it. For instance: lack of market research, bad product ideas, financial problems, and so on. Successful entrepreneurs’ number one priority is given to setting up their business goals because, without having a proper goal, you will be unfocused and totally lost in your business venture. .

The Fundamental Principles of Finance

By: Steve Blank

Publisher ‏ : ‎ Routledge; 1st edition (July 25, 2019)

Summary: Finance is the study of value and how it is determined. Individuals, small businesses and corporations regularly make use of value determinations for making strategic decisions that affect the future outcomes of their endeavors. The importance of accurate valuations cannot be overestimated; valuing assets too highly will lead to investing in assets whose costs are greater than their returns, while undervaluing assets will lead to missed opportunities for growth. The need for solid financial skills has never been more pressing than in today’s global economy.